Our pre-launch planning and market research services (conducted in conjunction with our sister company Beddoes Institute) provide key insights to help understand the most valued positioning for your brand.
An eDelphi research project can develop consensus on treatment recommendations among a panel of expert clinicians through rounds of voting via online surveys. The voting statements are developed by a Steering Committee and are distributed to the full expert panel for their consideration and voting on levels of agreement. The voting results then underpin peer review publication of consensus-based recommendations for your wider target audience.
Allori’s highly experienced medical liaisons can conduct in-depth face to face or telephone interviews with your HCP clientele to provide a more comprehensive and detailed picture of the practice landscape and current trends in management of disease.
Our online quantitative research provides insights into clinical practice, drivers of treatment choice, brand positioning and physician perceptions and beliefs about your product.Full statistical analysis, data interpretation and report presentation services available.
We can arrange focus groups to test brand creative concepts, tag lines and proposed brand positioning with a select group of relevant HCPs, including group facilitation and reporting of results.
An online module designed to increase MSL/sales representative knowledge and understanding of the landmark trials that have shaped clinical practice in your relevant disease area.